Strategy & channel planning
Review your audience, existing accounts and objectives before selecting channels. Focus effort where your customers are likely to engage.
Systron Micronix
Social Media Marketing & Management
Build a consistent presence around your customers and business goals. Plan content, community responses and campaigns with clear approval and reporting processes.
How we can help
Content & creative
Plan a content calendar with an agreed mix of posts, graphics and video. Set the approval process, brand voice and publishing responsibilities.
Community management
Define which comments and messages the team should answer, response coverage and when to escalate enquiries or complaints to your staff.
Paid campaigns
Discuss paid advertising separately from organic activity. Agree the advertising budget, management fee, landing pages and measurement before launch.
Website connections
Connect campaigns to relevant service or product pages. Make the enquiry or purchase step clear after someone follows a social link.
Reporting
Review reach, engagement, website visits and qualified enquiries against your goals. Use results to adjust the content and campaign plan.
From brief to delivery
- Define the goal. Share the current website or accounts, audience, priorities and budget.
- Agree the scope. Confirm deliverables, dependencies, responsibilities and milestones in writing.
- Review and launch. Check the agreed work and plan handover, reporting or ongoing support.
FAQsYour Questions Answered
Which platforms should we use?
Select channels after reviewing your audience, goals and available content. You do not need an account on every network.
How often will content be posted?
Posting frequency, formats and approval deadlines belong in the agreed scope. Consistency should be realistic for your team and budget.
Is advertising spend included?
Confirm this in the quotation. Media spend, campaign management and creative production may be separate charges.
Who owns our accounts?
Agree access and ownership at onboarding. Use the platform’s business access controls rather than sharing personal passwords.
Can you create graphics and videos?
Creative work can be scoped with the campaign. Confirm quantities, revisions, source assets and usage rights.
Can you guarantee leads or viral reach?
No specific reach, lead volume or viral outcome is promised. Set measurable goals and review the campaign against them.